Content production and management

My undergraduate studies were in Journalism and Communication Design. I enjoy producing media and putting words and graphics together on a page. My background has included juggling multiple channels of content and driving a successful, consistent message, with:

• Enthusiasm and skill for producing engaging material. I enjoy interviewing subjects and liaising with senior management and business owners to drive the corporate message. I am skilled at authoring and managing content producers for:

  

  • News and advertorial writing
  • Clear and effective web copywriting to diverse audiences with skill at utilising search engine keywords
  • Media releases for corporate updates
  • Advertisement creation , including buy-in and typesetting
  • Feature article writing including technical articles
  • Frequently-Asked-Questions for the public, staff and as scripting for telephone liaison
  • Technical guides for staff, including emergency procedures , exit maps, and demonstration videos
  • Social media updates
  • Collaborative team-building information for internal communications. Strategic communications for intranet development and managing stakeholder participation during system-wide restructures.
  • Tailored email newletters for the public (eg public notices)
  • Marketing campaigns with scheduled emails, website notices and hardcopy production for business updates and industry events (eg trade fairs)
  • Crafting sensitive emails to bridge divides between competing stakeholders

• • Comprehensive editorial skills for newsletters, technical documents and corporate publications. I have deployed newsletter platforms in Mailchimp and Constant Contact, as well as produced and proof-read business documents and technical guides. My teaching skills allow me to easily train suitable staff to produce their own content.
  • Ability to write and administer style guides , and manage corporate style. I have authored style guides for companies and administered the homogenisation process for ensuring consistency in language, spelling, and graphical look and feel across multiple streams (print / web / email.)
  • Focus on detail – with strong skills in subediting and publication processes. The ability to draft legal documents, including contracts and tenders.

• Distilling data-driven streams of content , including simplifying complex reports and analysing sales reports to produce suggestive-selling lists .
• Managing external content producers, including graphic designers, copywriters, logo designs, media management and hardcopy printers
• Graphic design experience for screen and hardcopy production. I have been a key player in the branding and launching of multiple business platforms undergoing style transformation. I have experience in user interface design, user experience development and
  wireframing mockups of web interfaces .
• Award-winning photographer with awards from the Australian Broadcasting Corporation and Queensland Conservation Council – and significant experience imaging children , adults , activities , animals , landscapes and products . The ability to work to a brief and deliver thought-provoking shots to push the message.
• Technical expertise with a comprehensive understanding of web services.
  • Server installation and management including Microsoft IIS and Apache.
    I have an outline of the web services that run this website .
  • Networking installation, domain name management, trademarking and Amazon Web Services
  • Responsive web design, Search Engine Optimisation techniques and accessibility
  • Extensive experience with Google Analytics and revising the user experience to improve effectiveness.

I have an online photo gallery of some of the elements of the internet and technology services industry that I undertook in my last role in Papua New Guinea.

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Project management
Stakeholder management and teamwork
Qualifications, certifications and specific skills